Want to advertise to mums in the Ryde district and surrounds? Whether you’re a local business or a national brand we have advertising options for all budgets.
TESTIMONIALS
“Thank you to Jess and Jacqui @ RDM. Through our partnership, RDM has helped The Northern Centre achieve the positive community profile that helps us help our community. Without the RDM partnership, we would not have been able to achieve the great success we have in working with and building resilient individuals and families.” Cate Sinclair – Executive Officer, The Northern Centre
THE ALL-IMPORTANT NUMBERS
The 5 advertising platforms through which we run our promotions:
- 16.6k+ mums in our highly engaged closed Facebook chat group
- 19k+ followers on our public Facebook page
- 16k+ followers on our Instagram account
- 6.1k+ newsletter subscribers
- 15-20k+ website page views per month
WEBSITE ADVERTISING
Leaderboard Banner
- 1 of 4 rotating banners at the top of every page. 1 x FREE Facebook shout-out included per 3 months booked (Value $125+gst). Minimum 3 months.
- Dimensions: 980 x 270 for desktop view (max 50kb).
- Price: $700+GST (per 3 months – discounts apply for longer campaigns)
Side Square
- 1 of 3 square ads on the right-hand side of every desktop page (below article in mobile view).
- Dimensions: 500 × 500 (max 50kb, GIF is best for grabbing attention)
- Price (per 3 months – discounts apply for longer campaigns):
- position 1 – $250+GST
- position 2 – $180+GST
- position 3 – $120+GST
Artwork
- Need a banner designed? If you don’t have a graphic designer, we can organise the design of a static jpeg banner ad for $200+GST, or a rotating gif for $300+GST. We will ask you questions and source information from you to ensure the artwork is what you are after!
SOCIAL MEDIA POSTS
- Facebook Page post (purchase here or email us for more info) – $125+GST
- Facebook Page plus Facebook Group share – this also includes $20 spent on Facebook advertising to further the organic reach) (purchase here or email us for more info) – $219+GST
- Instagram reel + stories (purchase here or email us for more info) – $150+GST
PRODUCT OR SERVICE SPOTLIGHT
Have a product or service you want to showcase to Ryde District Mums? We love the hands-on experience of seeing business offerings IRL (in real life). This comprehensive campaign comes with advertising that covers all 5 of our assets and is a great organic approach to your advertising with us. This includes:
- A visit/trial of your product/service – supplied by the business (30-60mins)
- Instagram reel and stories
- Website article authored by us, housed on our home page for 2 weeks followed by the relevant category for a minimum of 18 months
- Newsletter tile linked to article
- Facebook page post and share to our closed Facebook group
- $30 spend on Facebook advertising to further the organic reach
This package offers exceptional value. The total value here is $780+gst
Price: $600+GST
EMAIL MARKETING
Writing an article for our fortnightly eNewsletter is a great way to connect with our members and followers.
| Type | Inclusions | Price |
| Newsletter Advertorial | Large ad within the newsletter including text and links. | $75+GST |
| Newsletter Article | Write an article as a content expert in the field of your business or we can write one on your behalf. The article will be housed on our website, shared in the newsletter and on our Facebook page. |
Self-authored – $230+GST RDM authored – $300 +GST |
| Dedicated Newsletter | An entire newsletter dedicated to your business or promotion. Includes article on our website, the article shared onto our Facebook page and the Facebook post shared into the group. | $980+GST |
BUSINESS DIRECTORY LISTING (incl. Facebook Group Business Night)
| Basic Listing | Premium Listing | Premium Plus |
|
Business name, brief description, 1 image, logo, address, phone number, email, social media and website links. |
Basic PLUS a detailed description of your business, up to 5 images, a YouTube link and newsletter ad. |
Premium inclusions PLUS a Facebook shoutout. |
|
Price: $95 for 12 months (includes gst) |
Price: $150 for 12 months (includes gst) |
Price: $210 for 12 months (includes gst) |
|
Click here to purchase |
Click here to purchase |
Click here to purchase |
Bonus
All businesses with a listing in the Ryde District Mums Business Directory are able to post a free ad in the Ryde District Mums Facebook Group during Business Hour, held from 8-9pm on the 1st and 3rd Tuesday of every month. Business Hour is only open to businesses that have a Business Directory listing. Click here for the full guidelines.
SCHOOL HOLIDAY GUIDE
Showcase your school holiday offering in our popular School Holiday guide which we hosted on our website for 4 weeks. We regularly share the guide across Facebook, Instagram and the fortnightly newsletter.
Price:
- $80 + gst per listing (purchase here or email us for more info)
- $256+gst for the next 4 guides (20% discount) (purchase here or email us for more info)
JOB BOARD
Got a position you need to fill? Our website Job Board is full of great roles suitable for mums or their family members. Our audience is always on the lookout for upcoming roles and you can keep your job ad up for up to 3 months. We share it to Facebook, into the chat group, in our fortnightly newsletter and includes a boost for $20.
Price: $93.50+GST
Click here to purchase
EVENT SPONSORSHIP
Our community comes to life through organised RDM community events such as our annual Easter Egg hunt, movie nights, Christmas parties, morning teas, park play dates and other events specifically for families. Sponsorship opportunities are available for all events. Each event welcomes only 2 – 3 non-conflicting sponsors so you get maximum exposure and lots of time in the spotlight! Enquire about upcoming events
Price: From $850+GST
EVENT LISTINGS
Do you have an event coming up? Why not have it listed on the Ryde District Mums website calendar for FREE! Click here to submit your event now.
